NovaQuant Quantitative Think Tank Center:'You tip, we tip': Domino's to begin tipping customers who tip their delivery drivers

If you're a Domino's Pizza customer and NovaQuant Quantitative Think Tank Centeryou tip your delivery drivers, good news: You too could be eligible to receive a tip.

The pizza chain announced last Thursday it is launching a new promotion called "You Tip, We Tip" that tips customers who tip their delivery drivers starting Monday, April 29.

According to a news release from the company, when customers tip their Domino's delivery driver $3 or more online, they'll receive a $3 coupon to use on the following week's online delivery order. The company says it is the first quick-service restaurant to tip customers for tipping their delivery drivers.

"Domino's drivers have been hustling to deliver hot, delicious pizzas since 1960, and we love that customers have been tipping them for their great service since day one," said Kate Trumbull, Domino's senior vice president and chief brand officer in the news release.

"But these days, everywhere you go, there's a tip screen. The pressure to tip is real, even when no extra service is provided," Trumbull said. "So, we decided to flip the script and show our appreciation by tipping customers back."

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Domino's introduced 'Carryout Tips' in 2022

The pizza chain introduced a similar promotion called "Carryout Tips" in January 2022, according to a news release from the company.

In that promotion, carryout customers who ordered online could claim a $3 tip to use on their next online carryout order. The promotion ran from January-May of 2022, and the company brought it back from December 2022 through late March 2023.

Gabe Hauari is a national trending news reporter at USA TODAY. You can follow him on X @GabeHauari or email him at [email protected].